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Frizon, Maud

Maud Frizon de Marco was born in Paris, France in 1941. Her real name is Nadine. She married Gigi de Marco. For many years she worked as a model for Nina Ricci, Jean Patou, and Dior and was a particular favourite of Courreges. In the 60's models were expected to find shoes to go with the designers' clothes on their modeling assignments. She was unable to find shoes, which she wanted and so decided to make her own.

In 1969, she launched her first shoe collection, in which each pair of shoes was not only hand-cut and finished, but also sexy and unpredictable. She was an overnight success. Always feminine and often eccentric, Maud Frizon shoes are recognized by their coquettish extravagance and have become icons of haute couture. The same year Maud opened the first shop in the legendary St Germain des Pres district in Paris.

She designs elegant, highly sophisticated and often witty shoes in unusual combinations. Lizard and snake, suede and satin canvas and crocodile. Brigitte Bardot was a regular client, particularly for Frizon's high-heeled Russian boots. She has designed shoes for Alaia, Misssoni, Montana, Mugler and Sonia Rykiel.

Since 1999 the company is headed by Helene Wajnblum-Liu, who together with her husband acquired the brand. She now spends much of her time travelling to stay abreast of fashion trends. Following her goal to make Maud Frizon the ultimate indulgent experience, she has developed an innovative line of perfumes with her French team, which will be unveiled in late 2002. “Maud Frizon is not only about shoes; it is about luxury, about a passion for beauty as a whole, about The Woman,” she says.